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The authors of Why Loyalty Matters, Lerzan Aksoy and Tim Keiningham have been on the following programs:

April 29: KEX / News Radio 1190  “The  Morning Update”
April 29: WLS AM / ABC / Natl Syndicated “Mancow Muller Show” (Ranked the no. 9 top radio program in the country.)
April 29: KFKA AM Colorado
April 29: United News and Information / UNI News (National)
April 29: CBS / KRLD/ KJKK  (Texas)
April 30: WRVA, “Richmond’s Morning News with Richard and Scott Lee” (Richmond, VA)
April 30: WMOV Radio (Ravenswood, VA)
April 30: KDAZ- AM (New Mexico)
May 1: WYMM/ “Physical Issues” (Jacksonville, FL)
May 3: WGMX / WFFG / The Mix (Marathon, FL)
May 3: KLPW “Diane Jones Morning Show” (St. Louis)
May 3: KIT AM, Morning News (Yakima, WA)

The authors also had a post on AndyWergedal.com: http://andywergedal.wordpress.com/2010/05/24/five-ways-to-boost-your-loyalty-and-happiness-at-work-my-global-career/

Lerzan Aksoy, author of Why Loyalty Matters (9781933771724), wrote an article for Maria Shriver’s The Women’s Conference Web site, CaliforniaWomen.org: http://www.californiawomen.org/mia/

Why Loyalty Matters (9781933771724) authors Timothy Keiningham and Lerzan Aksoy wrote an article that will appear in the January 2010 Employee Assistance Report, a monthly newsletter for the Employee Assistance Resource Network.

Keiningham and Aksoy were interviewed by Wayne Hurlbert, business expert, on BlogTalkRadio on Nov. 24, 2009. Hear the show here: http://www.blogtalkradio.com/waynehurlbert/2009/11/25/timothy-keiningham-lerzan-aksoy-why-loyalty-matters.

*Hurlbert’s book review can be seen here:  http://blogbusinessworld.blogspot.com/2009/11/why-loyalty-matters-by-timothy.html

Leading Reads blog reviewed Why Loyalty Matters (9781933771724) Nov. 18, 2009. See the review here: http://leadingreads.blogspot.com/

Why Loyalty Matters (9781933771724) authors Timothy Keiningham and Lerzan Aksoy wrote an article that appears in the October 2009 “Moving Ahead” e-newsletter of the American Management Association. http://links.mkt2180.com/servlet/MailView?ms=MjcyNDE4OAS2&r=NzE5OTc4MjIxS0&j=Nzc3MjgxOTYS1&mt=1&rt=0

Why Loyalty Matters (9781933771724) was reviewed on the San Diego News Network (500,000 page views/month): http://www.sdnn.com/sandiego/2009-08-25/business-real-estate/jobs-careers-employment/book-report-why-loyalty-matters

Why Loyalty Matters (9781933771724) Timothy Keiningham and Lerzan Aksoy wrote a cover story for the August 2009 issue of Employers Group’s CA Employer. See the article here: http://viewer.zmags.com/publication/9c92b5ab#/9c92b5ab/18

Why Loyalty Matters (9781933771724) Timothy Keiningham and Lerzan Aksoy will be on New York’s “Joey Reynolds Show” on WOR 710 Aug. 27, 2009 at 11 p.m.

Why Loyalty Matters (9781933771724) was also featured on the following site:

*Ethesis blogspot: http://ethesis.blogspot.com/2009/08/why-loyalty-matters.html

The previously announced mention of Why Loyalty Matters (9781933771724) in an AP article has been syndicated to:

*Sunday Register Star (Rockford, IL; circ. 69,569)

*The Daily News (McKeesport, PA; circ. 20,095)

*Bartlesville Examiner-Enterprise (Bartlesville, OK; circ. 13,056)

*Sunday Independent Record (Helena, MT; circ. 13,940)

*Herald Journal (Spartanburg, SC; circ. 59,165)

*Sentinel (Carlisle, PA; circ. 13,846)

*Shawnee News-Star (Shawnee, OK; circ.8,656)

*Times-Herald Record (Middletown, NY; circ. 87,923)

*Contra Costa Times (Walnut Creek, CA; circ. 420,303)

*Inside Bay Area (Oakland, CA; circ. 358,980)

*Staten Island Live (Staten Island, NY; circ. 334,871)

*Kitchener-Waterloo Record (ON, CAN; circ. 38,142)

*Globe Gazette (Mason, IA; circ. 49,423)

*Polk News Chief (Winter Haven, FL; circ. 36,952)

The previously announced feature of Why Loyalty Matters (9781933771724) in a syndicated Gannett article was picked up by the following publications:

*Hattiesburg American (Hattiesburg, MS; circ. 26,308)

*Reno Gazette-Journal (Reno, NV)

The previously announced mention of Why Loyalty Matters (9781933771724) in an AP article has been syndicated to:

*The Philadelphia Inquirer (circ. 1,907,124)

*AP Financial News

*CNBC.com (circ. 2,682,224)

*BusinessWeek.com (circ. 3,734,286)

*Money Central (circ. 4,594,565)

The previously announced feature of Why Loyalty Matters (9781933771724) in a syndicated Gannett article was picked up by the following publications:

*Journal and Courier (Lafayette, IN; circ. 36,034)

*Report on Business Magazine (Toronto, ON; circ. 456,705)

Why Loyalty Matters (9781933771724) coauthor Timothy Keiningham was interviewed on Voice America on Aug. 10, 2009, at 2 p.m. ET. Voice America airs on WPRO in Providence, RI.

Why Loyalty Matters (9781933771724) is featured on the following Web sites:

*Suite 101: http://careeradvice.suite101.com/article.cfm/why_loyalty_mattersfulfillment_in_work_and_life

*Terry Starbucker: http://www.terrystarbucker.com/2009/08/09/where-oh-where-has-our-loyalty-gone/

Why Loyalty Matters (9781933771724) was mentioned in a syndicated Associated Press article that appeared on the national ABC News Web site: http://abcnews.go.com/Entertainment/wireStory?id=8270054

Why Loyalty Matters (9781933771724) was featured in a syndicated Gannett article on Aug. 1, 2009. The article was picked up by the following publications:

*The Statesman Journal (Salem, OR; circ. 49,355): http://www.statesmanjournal.com/article/20090801/BUSINESS01/908010321/1049/OPINION

*Honolulu Advertiser (circ. 139,858): http://www.honoluluadvertiser.com/article/20090803/BUSINESS/908030313/-1/businessfront

*Anita Bruzzese’s 45 Things: http://www.45things.com/2009/08/has-workplace-loyalty-gone-to-dogs.php

*Pittsburgh Tribune-Review (circ. 86,304): http://pittsburghlive.com:8000/x/pittsburghtrib/business/s_636357.html

*NKY.com (Cincinnati, OH/Ft. Mitchell, KY): http://nky.cincinnati.com/article/AB/20090804/BIZ03/908040303/-1/NEWS/Employee+loyalty+falls++along+with+productivity

Why Loyalty Matters (9781933771724) was mentioned in The Globe and Mail (circ. 406,401) and was last updated on Aug. 5, 2009: http://www.theglobeandmail.com/report-on-business/workplace-loyalty-a-two-way-street/article1241501/

The previously mentioned Creators Syndicate article mentioning Why Loyalty Matters (9781933771724) was on Townhall.com: http://townhall.com/columnists/BobGoldman/2009/07/16/work_daze_take_the_loyalty_oaf

Why Loyalty Matters (9781933771724) and its authors Lerzan Aksoy and Timothy Keiningham were featured in an article in the Press-Telegram (Long Beach, CA: circ. 96,576).

Why Loyalty Matters (9781933771724) has been mentioned on the following sites:

*RepMan blog: http://www.repmanblog.com/repman/2009/07/repchatter-65.html

*Loyalty 360, blog of the Loyalty Marketer’s Association: http://www.loyalty360.org/loyalty_today/article/managing_based_on_facts_not_faith/

*Leading Today, resources and feature articles for CEOs and industry executives: http://leadingtoday.org/Onmag/2009%20Archives/July%2009/tk-july09.pdf

*Pink: http://community.pinkmagazine.com/blogs/lerzan_aksoy/archive/2009/08/03/five-ways-to-manage-customer-loyalty.aspx

*Work.com, how-to business guides: http://www.work.com/the-medias-role-in-a-loyal-society-41226/

*Smart Books: http://www.smartbooks.com/article_display.php?article_id=794

*Written Voices: http://www.writtenvoices.com/book_display.php?isbn13=9781933771724

*The Dirty T-Shirt: http://www.writtenvoices.com/book_display.php?isbn13=9781933771724

*Advice Sisters: http://www.advicesisters.net/2009/07/books-to-read-this-summer.html

Why Loyalty Matters (9781933771724) reached No. 78 overall and was the No.1 Mover and Shaker on Amazon on July 11, 2009.

Why Loyalty Matters (9781933771724) author Tim Keiningham will be interviewed on WVON 1690 AM in Chicago on July 14, 2009, at 4:10 CT.

Articles written by Why Loyalty Matters (9781933771724) authors  Lerzan Aksoy and Tim Keiningham were featured on:

*CEO Refresher (30,000 page views/month): http://www.refresher.com/atklaloyalty.html

*Beyond.com (603,000 page views/month): http://www.beyond.com/articles/why-managers-should-care-about-employee-loyalty-4268-article.html

*Human Resource Executive Online: http://www.hreonline.com/HRE/story.jsp?storyId=230295463

*CareerMag.com, a site dedicated to the advancement of careers: http://www.careermag.com/articles/why-managers-should-care-about-employee-loyalty-4268-article.html

*Stockerblog.com, a stock market blog: http://stockerblog.blogspot.com/2009/07/guest-article-why-managers-should-care.html

*Employee Factor: http://www.employeefactor.com/?p=1050

Why Loyalty Matters (9781933771724) was featured on:

*Beliefnet.com (5 million visitors/month): http://blog.beliefnet.com/beyondblue/2009/07/why-relationships-change-after.html

*Collected Miscellany (5,000 visits/month): http://collectedmiscellany.com/2009/06/in-the-mail-business-edition-2/

*FSB Media: http://www.fsbmedia.com/book_display.php?isbn13=9781933771724

Smartbrief.com (1.5 million readers) will run tips from Why Loyalty Matters (9781933771724) the week of July 6, 2009.

Why Loyalty Matters (9781933771724) authors Lerzan Aksoy, Tim Keiningham and Luke Williams will be interviewed on Wall Street Radio, which will be aired the week of Sept. 6, 2009.

T +D (circ. 44,000), a magazine that has covered the art and science of developing people and the systems in which they work to produce results, ran a bylined article by Lerzan Aksoy, Tim Keiningham and Luke Williams, authors of Why Loyalty Matters (9781933771724), the July 2009 issue.