Monthly Archives: March 2018

Best Resources and Services for Social Media

Marketing a book is a multifaceted process that encompasses everything from traditional media pitching and brand partnerships to Facebook ads and speaking engagements. In our new “Smart Marketing” series, the BenBella Marketing Department will share insights into hot topics in marketing and publicity and practical strategies authors can put into practice. …

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Book Marketing Terms 101

Marketing a book is a multifaceted process that encompasses everything from traditional media pitching and brand partnerships to Facebook ads and speaking engagements. In our new “Smart Marketing” series, the BenBella Marketing Department will share insights into hot topics in marketing and publicity and practical strategies authors can put into practice. …

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The King of Con visits Dallas

BenBella author Tom Giacomaro paid us a visit at our Dallas office recently. Tom’s book, The King of Con, is the true story of his remarkable life: he’s a smart, streetwise Jersey boy who talked his way to the top and became richer and more successful than his wildest dreams. From working with the mob to working with the FBI, …

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Author FAQ: Should I be on social media?

 

Marketing a book is a multifaceted process that encompasses everything from traditional media pitching and brand partnerships to Facebook ads and speaking engagements. In our new “Smart Marketing” series, the BenBella Marketing Department will share insights into hot topics in marketing and publicity and practical strategies authors can put into practice. …

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