About the Book
We are all broadcasters. We are constantly broadcasting information to others, even if we don’t say a word. Managers broadcast to their teams during meetings. Team members broadcast to clients. Clients broadcast to potential clients. And the messages we choose to broadcast shape others’ views of the world.
Our words can move other people from a fear-based mindset in which they see obstacles as insurmountable, to a positive mindset where they see that change is possible, get unstuck, and take action. What makes the difference is what we choose to broadcast. Using scientifically proven communication strategies to ripple out positive change to others, we increase their happiness and success at work, as well as our own, instantly making us more effective leaders.
New research from the fields of positive psychology and neuroscience shows that small shifts to the way we communicate can create big ripple effects on business outcomes, including 19% greater accuracy, 31% higher productivity, 25% greater performance ratings, 37% higher sales, and 23% lower levels of stress.
Drawing from her experience as a national CBS News anchor, a positive psychology researcher, and her work with many of the top Fortune 500 companies, Michelle Gielan shares the strategies that have created results in Broadcasting Happiness.
In this book, you’ll learn how to choose the right message, get through to others, especially during moments of high stress, build resilience in the midst of challenges, and use non-verbal communication to your advantage. And, most important, you’ll understand why positivity is the most underutilized resource available.
Learn how to:
- Lead a conversation or communication with positivity
- Rewrite negative, debilitating thought patterns and turn them into fuel for resilience and growth for you and your team
- Share bad news more effectively to increase future success
- Create and sustain a positive culture at work by getting a positive behavior to live beyond you both online and off
In the midst of challenges such as restructuring, low retention, and some of the lowest levels of engagement in history, creating a positive mindset is only the first step. The real key is to find ways to sustain positive change, get others to adopt that positivity, and to replicate successful patterns of behavior. If you want to help your team sell more each quarter, changing your story in specific ways is the key. Peppered with case studies, Broadcasting Happiness shows how real companies are using these techniques to improve their cultures—and bottom lines.
Learn how to transform how you communicate with others to be more effective at the office and feel more energized each day. Change is possible, and by incorporating simple communication habits, which often take just a couple of minutes a day, you can ripple out that positive change to others and create an upward spiral of success.
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