Momentum

Description

Marketing in today’s digital age has become overwhelmingly complex—but it doesn’t have to be. Success lies in stepping above of the clutter and understanding the new principles of digital marketing.

To this complicated and fast-moving world, bestselling author, renowned marketer, and award-winning entrepreneur Shama Hyder brings her uniquely Zen approach—separating out the critical from the trivial and the foundational rules from the ephemeral gimmicks. Offering five essential principles that crack the code on marketing successfully in today’s ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos.

In Momentum, Shama draws on her experience guiding clients ranging from small businesses to Fortune 100s to demystify the marketing landscape and provide you with the digital foresight you need to operate effectively in an increasingly digital world. Using key principles, she demonstrates how to transform your current approach into an effective, struggle-free, ROI-driven strategy.

Before you invest in another marketing strategy, take a step back. Don’t waste enormous amounts of time, energy, and money on the wrong strategies and approach for your customers, industry, and market. Whether you’re a young business or an established company, let Momentum teach you how to thrive.

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About the Author

Shama  Hyder

Shama Hyder is the founder of Zen Media, a full-service online marketing firm that serves clients around the world. Under her leadership, Zen Media has grown to include a team of 30 and serves clients ranging from publicly-held Fortune 500 companies to privately-held small businesses and nonprofit organizations across the globe.

Her websites, ZenMedia.com, Shama.tv, and ShamaHyder.com, have turned into high-traffic destinations for people looking for advice on how to successfully market their businesses online. Companies of all sizes and the media look to Shama to guide them when it comes to the vast world of social media marketing. She has been named one of the 10 Most Influential and Powerful Women in Social Media. An acclaimed international keynote speaker, Shama has shared the speaking stage with the world’s top leaders, including President Obama and the Dalai Lama.

In 2009, Businessweek honored Shama as one of the Top 25 under 25 entrepreneurs in North America. In 2010, Shama won the prestigious Technology Titan Emerging Company CEO award. In 2011 she was named one of the Top 30 under 30 entrepreneurs by Entrepreneur magazine. Fast Company dubbed her “an online marketing shaman and a millennial master of the universe.” In 2015, she made Forbes’ prestigious 30 under 30 in the marketing and advertising category. In 2016, ShamaTv won a Hermes Gold award for Educational Programming.

Hyder holds a Masters degree in Organizational Communication from the University of Texas at Austin.

Connect with Shama

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Publication Details