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One Million Followers

By Brendan Kane

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ISBN: 9781946885371

Publication Date: October 2018

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AVAILABLE OCTOBER 2018

You and your organization have the ability, talent, and desire to change the world as we know it. The first crucial step is getting your brand’s message in front of the right people. 

But that’s not an easy feat. More than 60 billion online messages are sent into the world every day, and only a select few companies can succeed in the mad scramble for customer attention. 

This means that the question for anyone who wants to gain mass exposure for their transformative content, business, or brand or connect with audiences around the globe is no longer if they should use social media but how to best take advantage of the numerous different platforms. 

How can you make a significant impact in the digital world and stand out among all the noise? 

Digital strategist and “growth hacker” Brendan Kane has the answer and will show you how—in 30 days or less. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. He’s advised brands such as MTV, Skechers, Vice and IKEA on how to establish and grow their digital audience and engagement. Kane has spent his career discovering the best tools to turn any no-name into a top influencer simply by speaking into a camera or publishing a popular blog—and now he’ll share his secrets with you. 

In One Million Followers, Kane gives readers a gimmick-free step-by-step checklist that will teach you how to: 

  • Gain an authentic, dedicated, and diverse online following from scratch  
  • Create personal, unique, and valuable content that will engage your core audience
  • Build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn

Featuring in-depth interviews with celebrities, influencers, and marketing experts, One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. It’s time to stop being a follower and start being a leader.

following from scratch

  • Create personal, unique, and valuable content that will engage your core audience
  • Build a multi-media brand through platforms like Facebook, Instagram, YouTube, Snapchat, and LinkedIn

Featuring in-depth interviews with celebrities, influencers, and marketing experts, One Million Followers is the ultimate guide to building your worldwide brand and unlocking all the benefits social media has to offer. Its time to stop being a follower and start being a leader.

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About the Author

BrendanKane

Brendan Kane is a growth hacker for Fortune 500 corporations, brands, and celebrities. He helps brands find and engage new audiences, which reward relevant content, products, and services with attention and spending. Currently, he is advising Strike Social regarding entertainment partnerships. Strike Social is the largest TrueView Advertising and YouTube Intelligence company in the world. Strike Social runs over 2,500 TrueView campaigns a day for brands such as: Disney, Fox, NBC, Netflix, XBOX, LinkedIn, and many notable fortune 100 companies.

Brendan started his career at Lakeshore Entertainment where he oversaw all aspects of Lakeshores interactive media strategy. At Lakeshore, he worked on 16 films that generated a worldwide gross of $685 million dollars. While at Lakeshore, Brendan pioneered the first ever influencer campaign to effectively promote Lakeshore’s movies. Brendan went on to build applications and platforms for celebrity clients such as Taylor Swift, Rihanna, Xzibit, Charles Barkley, Michael Strahan, super model Adrianna Lima, and pro skateboarder Ryan Sheckler. Brendan is known for creating an innovative application for Taylor Swift and Rihanna that can automatically turn any Facebook profile into a website in less than 60 seconds. More than 50 million people worldwide have accessed the applications and platforms that Brendan created for his celebrity clients. He also served as a consultant for the NHL and NFL Players Association on how to bolster their digital offering to both players and fans.

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Publication Details

Format: Hardcover

ISBN: 9781946885371

x 9 in.

Publication Date: October 9, 2018

Format: E-book Pdf

x 9 in.

Format: E-book Mobi

x 9 in.

Format: E-book Epub

x 9 in.

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