About the Book
“In The One Week Marketing Plan, Mark shows you exactly how to implement an automated marketing system that can eliminate the dreaded revenue peaks and valleys that so many consultants face. The information in Part 1 of the book, The Basic Plan, is worth far more than the price of the book. This is a must-read book.”
—Michael McLaughlin, author of Winning the Professional Services Sale
“The One Week Marketing Plan offers a practical, here’s-precisely-what-to-do method for filling your pipeline with a lot more new clients and customers. Mark Satterfield has taken a multi-faceted discipline and broken it down into a step-by-step formula that any size company can implement to grow their respective businesses.”
—Thomas A. Freese, President of QBS Research, Inc., author, and developer of the Question Based Selling Methodology
We’re told marketing is hard. That it requires months of analysis, weeks of brainstorming, and years of consistent implementation. To succeed in marketing, you need the fortitude of General Patton, the genius of Don Draper, and the cash reserves of Warren Buffet. WRONG.
One week. That’s all it takes for most small and medium-sized businesses to dramatically improve their marketing. And let’s face it, most business owners do very little marketing, and what they do is not particularly effective.
Business owners often don’t know how to best market their company, or are too busy working to make time to promote it. What they don’t realize is that effective marketing doesn’t have to be complicated or time-consuming.
Mark Satterfield’s The One Week Marketing Plan lays out a step-by-step system entrepreneurs can put in place in just five business days. This “set it and forget it” strategy works all day, every day to bring in new business. Tailored to each company’s niche market, this innovative plan can generate a consistent stream of customers for an out-of-pocket expense of as little as $300.
Satterfield, founder and CEO of Gentle Rain Marketing, Inc., has more than two decades of experience helping clients in more than 75 niche industries grow their businesses without cold calling or hard selling. Now, in The One Week Marketing Plan, his strategies and wisdom are accessible and realistic for entrepreneurs, self-employed professionals, and business owners looking to move in a new direction.
One week. That’s all it takes. So let’s get started.
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