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The Zen of Social Media Marketing [Third Edition]

By Shama Hyder

$9.99$11.86

With a foreword by New York Times bestselling author Chris Brogan, The Zen of Social Media Marketing outlines the most popular social media tools, from Facebook to Twitter to LinkedIn, and teaches you how to use them, step by step.

Publication Date: January 2013

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About the Book

Social media is a crucial tool for success in business today. People are already talking about your business using social media, whether you’re using it or not. By becoming part of the conversation, you can start connecting directly to your customers, as well as finding new ones, easily and inexpensively spreading the word about your products or services.

But social media marketing isn’t like traditional marketing—and treating it that way only leads to frustration. Let Shama Kabani, social media expert and president of web marketing firm The Marketing Zen Group, teach you the “zen” of social media marketing: how to access all the benefits of social media marketing without the stress!

With a foreword by New York Times bestselling author Chris Brogan, The Zen of Social Media Marketing outlines the most popular social media tools, from Facebook to Twitter to LinkedIn, and teaches you how to use them, step by step. Kabani provides proven strategies for success from the businesses she works with every day, along with shortcuts and tips to help you make the most of your time and energy.

The Zen of Social Media Marketing is the last social media guide you’ll ever need: with the physical book you also get access to the exclusive online edition, which includes regular updates and video extras to make sure you’re always on top of the latest in social media. This 2013 edition includes the latest Facebook, Twitter, and LinkedIn updates, along with new information on Google+, social media advertising, and more.

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About the Author

Shama Hyder

Shama Hyder is the founder of The Marketing Zen Group, a full-service online marketing firm that serves clients around the world. Under her leadership, The Marketing Zen Group has grown to include a team of 30 and serves clients ranging from publicly-held Fortune 500 companies to privately-held small businesses and nonprofit organizations across the globe.

Her web sites, marketingzen.com, Shama.tv, and ShamaHyder.com, have turned into high-traffic destinations for people looking for advice on how to successfully market their businesses online. Companies of all sizes and the media look to Shama to guide them when it comes to the vast world of social media marketing. She has been named one of the 10 Most Influential and Powerful Women in Social Media. An acclaimed international keynote speaker, Shama has shared the speaking stage with the world’s top leaders, including President Obama and the Dalai Lama.

In 2009, Businessweek honored Shama as one of the Top 25 under 25 entrepreneurs in North America. In 2010, Shama won the prestigious Technology Titan Emerging Company CEO award. In 2011 she was named one of the Top 30 under 30 entrepreneurs by Entrepreneur magazine. Fast Company dubbed her “an online marketing shaman and a millennial master of the universe.” In 2015, she made Forbes’ prestigious 30 under 30 in the marketing and advertising category. In 2016, ShamaTv won a Hermes Gold award for Educational Programming.

Hyder holds a Masters degree in Organizational Communication from the University of Texas at Austin.

Go to the Author Page

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Publication Details

Format: E-book Pdf

Format: Paperback

Dimensions: 6 x 9 x 1 in.

Weight: 1.25 lbs.

Publication Date: January 1, 2013

Format: E-book Mobi

Format: E-book Epub

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